The BBA or Bachelor of Business Administration is a degree awarded to successful graduates of professional studies in a specific field of study and is equivalent in level to a Czech bachelor's degree. This study focuses on the basic applied knowledge of business and provides students with a broad overview of the various functions of a business such as finance, marketing, management and strategy.
The BBA is an interesting challenge for those who want to move up in their career and are interested in the management of the company they work for or need to move further in their own business. Graduates of BBA level programmes are in high demand by employers, as it provides students themselves with a broad base of knowledge and skills that enable them to better understand the operation and management of businesses and companies.
A BBA is also a good foundation for more advanced studies such as a Master of Business Administration (MBA) or Master of Science (MSc). These programs typically provide deeper and more specialized knowledge in management and business development and help prepare students for leadership positions in management.
Thus, studying a BBA is an opportunity to develop knowledge and skills in business management and prepares students to reach top positions in the future.
Link to article: desirability PS
https://www.europeanacademy.cz/whystudy-proc-studovat
https://www.europeanacademy.cz/bba
Translated with www.DeepL.com/Translator (free version)